If Republicans are serious about gaining back at least some of the public trust they have lost, they need to be taking serious note of how the mainstream press is dealing with their side of the health care debate. Without having seen polls on this issue, I feel confident in believing that at least 40 percent of Americans have no idea what their plan on this issue is (assuming there is one). Republicans need to develop a 2 prong strategy: 1) have a unified message on issues across the board; and 2) develop a media approach that exposes the mainstream for what it is and gets its unified message out to the public ... Those with a "remote control" interest in politics.